New year, new you; well, new marketing campaigns at least. In the last ten years alone, the world of marketing has changed beyond all recognition, so as we step fresh faced into a brand new decade, let’s take a look at some of the top do’s and don’ts of marketing translation. Each and every [...]
We are fortunate today to live in a richly diverse, multicultural society with a high degree of interconnectivity as afforded by the internet. Due to the digital nature of our world, the need for efficient software localization is a priority now more than ever before. The benefits of mastering this process are clear, by [...]
With the advent of the digital age, it’s fair to say we are immersed daily in a globalized society such that no previous generation has ever experienced. There’s no denying that English has long been the language of the Internet and technological industries the world over. With more than 1.2 billion English speakers worldwide, [...]
American Sign Language, or ASL, is the predominant language used by the Deaf community to communicate, relying on the relay of hand gestures, facial expressions and body postures to convey a message. Following on from our previous post, we’re going to look at some key facts about Amerian Sign Language, and what you need [...]
Machine translation is the use of automated software to convert text from one language to another. Perhaps the most common is the use of Google Translate by the general public to translate simple words and phrases when they encounter them in their daily lives. In this post, we’re going to examine machine translation, and [...]
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